{"id":1042,"date":"2026-10-13T09:00:30","date_gmt":"2026-10-13T07:00:30","guid":{"rendered":"https:\/\/manubens-packaging.com\/?p=1042"},"modified":"2026-10-13T16:36:36","modified_gmt":"2026-10-13T14:36:36","slug":"luxe-pack-monaco-2026-less-excess-more-purpose-in-luxury-packaging","status":"publish","type":"post","link":"https:\/\/manubens-packaging.com\/en\/2026\/10\/13\/luxe-pack-monaco-2026-less-excess-more-purpose-in-luxury-packaging\/","title":{"rendered":"LUXE PACK Monaco 2026: less excess, more purpose in luxury packaging"},"content":{"rendered":"<section class=\"l-section wpb_row height_large\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>The 2026 edition of LUXE PACK Monaco marks the beginning of a new chapter. From 2027, the event will be renamed LUXE PACK WORLD, a new identity that reinforces its international reach and reflects the evolution of the industry.<\/p>\n<p>Once again, the event has positioned Monaco as a key meeting point for brands, manufacturers and professionals in the premium packaging sector. Beyond the latest innovations, this edition invites us to reflect on a central idea: excellence is not about adding more, but about making better choices.<\/p>\n<p>Material reduction, circularity, efficiency and evolving market expectations are driving a reassessment of packaging solutions. The challenge is to move forward without compromising the elements that define a premium experience: identity, texture, precision, functionality and attention to detail.<\/p>\n<p>Here are four key insights to understanding this shift.<\/p>\n<h3 aria-level=\"2\"><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335551550\":0,\"335551620\":0,\"335559738\":240,\"335559739\":240}\"><\/span><\/p>\n<h3 aria-level=\"2\"><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335551550\":0,\"335551620\":0,\"335559738\":240,\"335559739\":240}\">1. Less material doesn&#8217;t have to mean less excellence<\/span><\/h3>\n<\/h3>\n<p><span data-contrast=\"none\">One of the key themes of this year&#8217;s edition has been the search for solutions that optimize resources without compromising the overall experience.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335551550\":0,\"335551620\":0,\"335559738\":240,\"335559739\":240}\"> <\/span><\/p>\n<p><span data-contrast=\"none\">Lighter packaging, refillable systems, mono-material designs and structures with fewer components reflect a shift in the way packaging is developed.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335551550\":0,\"335551620\":0,\"335559738\":240,\"335559739\":240}\"> <\/span><\/p>\n<p><span data-contrast=\"none\">The goal goes beyond replacing one material with another. It is about rethinking the entire packaging solution so that every element serves a purpose and adds value.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335551550\":0,\"335551620\":0,\"335559738\":240,\"335559739\":240}\"> <\/span><\/p>\n<p><span data-contrast=\"none\">For premium brands, simplification requires particular attention to execution. Design, colour, texture and finishes become even more important when the number of components is reduced.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335551550\":0,\"335551620\":0,\"335559738\":240,\"335559739\":240}\"> <\/span><\/p>\n<p><strong>Excellence lies in maintaining quality and brand identity while making more efficient use of resources. <\/strong><\/p>\n<h3><span class=\"EOP Selected SCXW146673338 BCX0\" data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335559738\":240,\"335559739\":240}\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1031\" src=\"https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-10.45.32-300x147.png\" alt=\"\" width=\"663\" height=\"325\" srcset=\"https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-10.45.32-300x147.png 300w, https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-10.45.32-1024x500.png 1024w, https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-10.45.32-150x73.png 150w, https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-10.45.32-200x98.png 200w, https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-10.45.32-115x56.png 115w, https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-10.45.32-250x122.png 250w, https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-10.45.32.png 1768w\" sizes=\"auto, (max-width: 663px) 100vw, 663px\" \/><\/span><\/h3>\n<p>Want to learn more about LUXE PACK Monaco 2026?<br \/>\n<strong><br \/>\n<span data-contrast=\"auto\"><a style=\"display: inline-block; background: #cbaa5e; color: #ffffff; padding: 12px 24px; text-decoration: none; border-radius: 6px; font-weight: 600;\" href=\"https:\/\/www.luxepackmonaco.com\/en\">Discover the highlights of this year&#8217;s edition<\/a><\/span><\/strong><\/p>\n<h3>\n2. Materials are part of brand identity<\/h3>\n<p><span data-contrast=\"none\">Materials have also taken centre stage in Monaco. Cellulose, plant-based fibres, wood, bio-based materials and by-products from other industries are opening up new possibilities for design.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335551550\":0,\"335551620\":0,\"335559738\":240,\"335559739\":240}\"> <\/span><\/p>\n<p><span data-contrast=\"none\">Among the materials featured in the programme are those made from coffee grounds, fruit peels, grape pomace and nutshells. Their visual and tactile properties offer new ways to express a product\u2019s identity.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335551550\":0,\"335551620\":0,\"335559738\":240,\"335559739\":240}\"> <\/span><\/p>\n<p><span data-contrast=\"none\">The appeal goes beyond their origin. The colours, textures and natural variations of each material can be integrated into the design and become distinctive features.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335551550\":0,\"335551620\":0,\"335559738\":240,\"335559739\":240}\"> <\/span><\/p>\n<p><span data-contrast=\"none\">For brands striving for excellence, this presents an opportunity: to make materials an integral part of the product&#8217;s story and the consumer experience.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335551550\":0,\"335551620\":0,\"335559738\":240,\"335559739\":240}\"> <\/span><\/p>\n<p><span data-contrast=\"none\">This also applies to textile details. The fibre, weave and finish of a ribbon influence what it communicates and how the overall packaging is perceived.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335551550\":0,\"335551620\":0,\"335559738\":240,\"335559739\":240}\"> <\/span><\/p>\n<p><strong>Choosing the right material means considering its aesthetics, performance, origin and suitability for each project. <\/strong><\/p>\n<h3 aria-level=\"2\"><span class=\"EOP Selected SCXW155351646 BCX0\" data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335559738\":240,\"335559739\":240}\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1032\" src=\"https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-10.50.24-300x155.png\" alt=\"\" width=\"584\" height=\"302\" srcset=\"https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-10.50.24-300x155.png 300w, https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-10.50.24-1024x528.png 1024w, https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-10.50.24-150x77.png 150w, https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-10.50.24-200x103.png 200w, https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-10.50.24-115x59.png 115w, https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-10.50.24-250x129.png 250w, https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-10.50.24.png 1268w\" sizes=\"auto, (max-width: 584px) 100vw, 584px\" \/><\/span><\/h3>\n<h3 aria-level=\"2\"><span class=\"EOP Selected SCXW155351646 BCX0\" data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335559738\":240,\"335559739\":240}\">3. Sustainability needs evidence <\/span><\/h3>\n<p><span data-contrast=\"none\">The discussion around sustainability increasingly demands verifiable information.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335551550\":0,\"335551620\":0,\"335559738\":240,\"335559739\":240}\"> <\/span><\/p>\n<p><span data-contrast=\"none\">Brands need to know where a material comes from, how it is manufactured and the journey it takes before reaching the consumer. They also need to understand what data supports the environmental claims of a packaging solution.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335551550\":0,\"335551620\":0,\"335559738\":240,\"335559739\":240}\"> <\/span><\/p>\n<p><span data-contrast=\"none\">Tools such as QR codes can make this information more accessible. Their usefulness depends on the data they provide: traceability is built by documenting materials, suppliers and processes.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335551550\":0,\"335551620\":0,\"335559738\":240,\"335559739\":240}\"> <\/span><\/p>\n<p><span data-contrast=\"none\">Sustainability also requires looking beyond raw materials. Energy and water consumption, waste management, transportation and manufacturing efficiency are all part of the assessment.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335551550\":0,\"335551620\":0,\"335559738\":240,\"335559739\":240}\"> <\/span><\/p>\n<p><span data-contrast=\"none\">For premium brands, having reliable information enables more informed decisions and helps them better communicate the origin, manufacturing process and value of their products.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335551550\":0,\"335551620\":0,\"335559738\":240,\"335559739\":240}\"> <\/span><\/p>\n<p><strong>Trust is built when commitments can be backed by evidence. <\/strong><\/p>\n<h3 aria-level=\"2\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1033\" src=\"https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-11.59.14-300x102.png\" alt=\"\" width=\"694\" height=\"236\" srcset=\"https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-11.59.14-300x102.png 300w, https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-11.59.14-1024x348.png 1024w, https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-11.59.14-150x51.png 150w, https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-11.59.14-200x68.png 200w, https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-11.59.14-115x39.png 115w, https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-11.59.14-250x85.png 250w, https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-11.59.14.png 1936w\" sizes=\"auto, (max-width: 694px) 100vw, 694px\" \/><\/h3>\n<h3 aria-level=\"2\">4. When there are fewer elements, every detail matters more<\/h3>\n<p><span data-contrast=\"none\">As packaging evolves towards more efficient structures, each component takes on greater importance.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335551550\":0,\"335551620\":0,\"335559738\":240,\"335559739\":240}\"> <\/span><\/p>\n<p><span data-contrast=\"none\">Colour must reflect the brand&#8217;s identity. Texture must convey a specific sensory experience. The finish must be consistent with the product&#8217;s positioning. And the act of opening the packaging must be part of the overall experience design.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335551550\":0,\"335551620\":0,\"335559738\":240,\"335559739\":240}\"> <\/span><\/p>\n<p><span data-contrast=\"none\">In this context, a textile detail can play a significant role.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335551550\":0,\"335551620\":0,\"335559738\":240,\"335559739\":240}\"> <\/span><\/p>\n<p><span data-contrast=\"none\">A personalized ribbon can incorporate brand identity through its material, weave, colour, texture, printing or finish. Its integration should serve a specific purpose within the overall packaging design.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335551550\":0,\"335551620\":0,\"335559738\":240,\"335559739\":240}\"> <\/span><\/p>\n<p><span data-contrast=\"none\">It can identify a limited edition, introduce contrast, reinforce a campaign or make the unboxing experience more memorable.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335551550\":0,\"335551620\":0,\"335559738\":240,\"335559739\":240}\"> <\/span><\/p>\n<p><strong>Its value depends on the precision with which it is designed, manufactured and used. <\/strong><span data-contrast=\"auto\" lang=\"CA-ES\" class=\"TextRun MacChromeBold SCXW179549192 BCX0\"><span class=\"NormalTextRun SpellingErrorV2Themed SCXW179549192 BCX0\"><\/span><\/span><\/p>\n<h2 aria-level=\"2\"><span data-contrast=\"auto\" lang=\"CA-ES\" class=\"TextRun MacChromeBold SCXW179549192 BCX0\"><span class=\"NormalTextRun SpellingErrorV2Themed SCXW179549192 BCX0\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1034\" src=\"https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-12.01.40-300x176.png\" alt=\"\" width=\"574\" height=\"337\" srcset=\"https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-12.01.40-300x176.png 300w, https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-12.01.40-1024x601.png 1024w, https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-12.01.40-150x88.png 150w, https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-12.01.40-200x117.png 200w, https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-12.01.40-115x67.png 115w, https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-12.01.40-250x147.png 250w, https:\/\/manubens-packaging.com\/wp-content\/uploads\/2026\/10\/Captura-de-pantalla-2026-10-08-a-las-12.01.40.png 1504w\" sizes=\"auto, (max-width: 574px) 100vw, 574px\" \/><\/span><\/span><\/h2>\n<h2 aria-level=\"2\"><span data-contrast=\"auto\" lang=\"CA-ES\" class=\"TextRun MacChromeBold SCXW179549192 BCX0\"><span class=\"NormalTextRun SpellingErrorV2Themed SCXW179549192 BCX0\">A new balance for premium packaging<\/span><\/span><\/h2>\n<p>The trends emerging from LUXE PACK Monaco 2026 point to an industry seeking to combine visual appeal, efficiency, innovation and brand identity.<\/p>\n<p>Achieving this balance requires making decisions from the earliest stages of a project: defining which components are necessary, how they work together and what each one contributes to the final experience.<\/p>\n<p>Excellence is built on the right materials, controlled processes and meaningful details.<\/p>\n<h2 aria-level=\"2\">Manubens: developing the right detail for every project<\/h2>\n<p><span data-contrast=\"none\">At Manubens, we work with brands, agencies and packaging teams to develop custom ribbons tailored to the needs of each project.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335551550\":0,\"335551620\":0,\"335559738\":240,\"335559739\":240}\"> <\/span><\/p>\n<p><span data-contrast=\"none\">We work together to select the right material, weave, colour, personalisation technique and finish to create a solution that aligns with the product, packaging and brand identity.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335551550\":0,\"335551620\":0,\"335559738\":240,\"335559739\":240}\"> <\/span><\/p>\n<p><span data-contrast=\"none\">The integration of warping, weaving, dyeing, printing and finishing allows us to control the key stages of production, maintain quality and provide information to support product traceability.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335551550\":0,\"335551620\":0,\"335559738\":240,\"335559739\":240}\"> <\/span><\/p>\n<p><strong>Because in increasingly refined packaging, the value of a detail lies in what it contributes. <\/strong><span data-contrast=\"auto\" lang=\"CA-ES\" class=\"TextRun MacChromeBold SCXW56469264 BCX0\"><span class=\"NormalTextRun SpellingErrorV2Themed SCXW56469264 BCX0\"><\/span><\/span><\/p>\n<h6>Are you working on a premium packaging project?<\/h6>\n<p>At Manubens, we help brands, agencies and packaging teams develop custom ribbons that add value, consistency and differentiation to the brand experience.<\/p>\n<p><a style=\"display: inline-block; background: #cbaa5e; color: #ffffff; padding: 12px 24px; text-decoration: none; border-radius: 6px; font-weight: 600;\" href=\"https:\/\/manubens-packaging.com\/en\/#contacto\"><span data-contrast=\"auto\">Let\u2019s discuss the solution that best suits your project<\/span><\/a><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"The 2026 edition of LUXE PACK Monaco marks the beginning of a new chapter. From 2027, the event will be renamed LUXE PACK WORLD, a new identity that reinforces its international reach and reflects the evolution of the industry. Once again, the event has positioned Monaco as a key meeting point for brands, manufacturers and...","protected":false},"author":1,"featured_media":1045,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[],"class_list":["post-1042","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualidad"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Excellence in packaging | LUXE PACK Monaco 2026<\/title>\n<meta name=\"description\" content=\"LUXE PACK Monaco 2026 trends: less material, new materials and traceability. 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